Photo website project costs
Your website should be an investment — not a gamble.
I don't do assembly-line work. Every site is built strategically around your business goals and your audience. That means project costs vary depending on scope, complexity, and ongoing support needs.
Before providing a final quote, I'll ask you to complete a project request form so I can fully understand what's needed — and recommend the right approach for you.
But if you need some rough ballpark figures, a typical custom website project ranges from $3,500 to $7,000, and every project includes 3 months of post-launch support. After that, most of my clients continue on a support plan rather than going back to DIY mode, typically spending between $400 and $2,000 per year depending on the platform and how hands-off they want to be.
A typical website makeover project is $2,000. In most cases it makes real sense to continue on a support plan afterwards, so the improvements don't slowly unravel over the following months.
SEO projects are $1,500, and website audits are each in the $300 to $900 range. Consulting calls are $150/hour with discounts for longer coaching packages. All costs expressed in USD.
I work on a per-project basis, not hourly. You'll receive a fixed quote upfront, with no hidden fees or change-order games. We can always adjust the scope to fit your budget — by adding or removing features or splitting phases.
The price never alters, there are no "surprises" or hidden costs. Just clarity, communication, and a shared focus on quality.
This isn't about picking the cheapest option — it's about building a site that becomes a real business asset. Something that helps you attract better clients, charge higher rates, and grow with confidence.
Many of my clients come to me after years of wrestling with slow, outdated websites built by a “friend” or a random freelancer. You're here because you want it done right — clean, professional, strategic, and future-proof.
That's what I deliver.
"He priced competitively and then delivered in spades!
All our queries are handled within 24hours and the turn-around on work is absolutely extraordinary. He explains the work needed to be carried out in clear, concise, simple english.
He has built two sites for us, continues to provide outstanding IT support and we have no considerations whatsoever of going anywhere else with future website work we need carried out." - Nick Reid
"So many times I work with subcontractors that I have to push to finish a job. It seemed as though Alex was waiting on me at every step. He was so efficient and on task throughout the project.
Great price, great quality, great service." - Mike Klemme
"The work very much exceeded my expectations. Project quote was very specific and accurate.
I now have an updated website that I am not embarrassed to show clients. Alex's services got me here in a fraction of the time it would have taken for me to figure this out on my own.
I can wholeheartedly recommend Alex's services. From my interactions with him on my website update I found him to be very organized, efficient and hardworking. He met every deadline set and clearly communicated his thoughts and recommendations on how best to achieve my desired end-result." - Jimmy White
"As planned, the website is cleaner, easier to navigate, brighter and fresher looking images and although I haven't experienced this yet - easier to update going forward because of the technical aspects of the site.
Excellent experience working with Alex." - Todd Langille
Your photography website is an investment — not an expense
It’s normal to feel cautious about investing in something outside your core expertise — especially when budgets are tight. But a poorly built site won’t bring in bookings or build trust. It’ll cost you more in missed opportunities.
That’s the difference between hiring a technician and a strategic partner. Task-focused developers charge by the hour and deliver whatever’s requested — no big-picture thinking, no long-term value. That’s an expense.
But when you work with someone who understands your business, audience, and goals — that’s an investment. One that drives results.
I specialize in photography websites, and I care about how your site performs, not just how it looks. If you want a site built with intention — and a partner who’s thinking long-term — we’ll work well together.
The right website should pay for itself many times over.
