Learn how to showcase your best work online & sell more images!
Differentiate your website from the world of photo hobbyists with my honest web-design services and in-depth articles & resources.
Having worked with hundreds of photographers across the world, I can help you take your online presence to the next level.
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Check out the Articles section to start you web‑design education. I'm constantly adding new articles and Q&As.
You'll see I like to write actionable, in‑depth content. No fluff.
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Register at no charge to the ForegroundWeb Member Area to subscribe to my weekly email newsletter and to download my exclusive resources for photographers.
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Need help with your photo website?
With many years of experience in this specific niche, I offer a full range of web‑design & consulting services for aspiring & pro photographers.
Sometimes, photographers ignore or misinterpret web-design best practices because of looking at it from the wrong perspective. A shift in mindset might be the exact thing you need right now. My aim instead is to give you CLARITY.
Read articleWhat do you do? What makes you unique as a photographer? Having a clear USP can help you build an effective photo website.
Read articleUnderstanding the compromises you have to make when promoting multiple photography specialties on the same website. Sometimes, the benefits outweigh the problems.
Read articleWhenever you build or redesign a photography website, you need to think about how you'll be organizing the content.
Read articleAll-important recommendations for building a clear & effective navigation menu, with examples along the way.
Read articleLearn from successful photographers and follow the same best practices for building your amazing photography website.
Read articleAfter debunking a few myths first, let's explore the benefits & best practices of building minimalist photography websites.
Read articleGuidelines for building a better (online & offline) photography portfolio and a curated selection of resources to learn more.
Read article50 (yes, fifty) detailed SEO tips (all with examples & resources) for building a photo website that both users & Google will love!
Read article
Get noticed & sell more work with my affordable and effective design & development services. I'll help you build or improve your online photography presence, regardless if you're an amateur photographer just starting out, or a large photo agency looking to better target your audience. Anything from full website redesigns to small theme tweaks & SEO reviews.
I love exploring creative & technical solutions for your photography website, focusing on honest collaboration, clarity and getting results for your business. I value simplicity and I enjoy working with passionate photographers. Understanding the big picture and paying attention to small details are both critical, I try to practice them in my work every day.
ForegroundWeb is your go-to place to learn how to improve your photography website and branding, with new articles & resources added regularly.
Hope you'll enjoy the content and that you'll put it to good use!
I'm Alex, ex-photographers turned web-designer, working exclusively on photography websites.
Read my full story and don't hesitate to send me a message if you'd like to say "Hi".
