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Learn how to showcase your best work online & sell more images!
Differentiate your website from the world of photo hobbyists with my honest web-design services and in-depth articles & resources.
Having worked with hundreds of photographers across the world, I can help you take your online presence to the next level.

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Learn how to build an amazing photography website


Read the web-design articles

Check out the Articles section to start you web‑design education. I'm constantly adding new articles and Q&As.
You'll see I like to write actionable, in‑depth content. No fluff.

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View my web‑design services

Need help with your photo website?
With many years of experience in this specific niche, I offer a full range of web‑design & consulting services for aspiring & pro photographers.

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Best web-design articles

Here's a selection of the most popular guides & tips for photographers

#best-of #marketing #SEO #web-design 0 Comments

In-depth guide: 10 important mindset shifts to finally take your website & business to the next level

Sometimes, photographers ignore or misinterpret web-design best practices because of looking at it from the wrong perspective. A shift in mindset might be the exact thing you need right now. My aim instead is to give you CLARITY.

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#best-of #marketing #SEO 0 Comments

In-depth guide: How to define your target audience & elevator pitch (and use them on your site)

What do you do? What makes you unique as a photographer? Having a clear USP can help you build an effective photo website.

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#best-of #inspiration #SEO #web-design 0 Comments

In-depth guide: Having separate photography websites or merging them?

Understanding the compromises you have to make when promoting multiple photography specialties on the same website. Sometimes, the benefits outweigh the problems.

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In-depth guide: Information architecture for photographers: how to structure your site for optimal user experience & conversions

Whenever you build or redesign a photography website, you need to think about how you'll be organizing the content.

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In-depth guide: The process of selecting images for a strong & coherent portfolio

Guidelines for building a better (online & offline) photography portfolio and a curated selection of resources to learn more.

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Web-design & consulting services
for photographers

Let's work together to build a killer website for your photography business

Complete web-design services

Get noticed & sell more work with my affordable and effective design & development services. I'll help you build or improve your online photography presence, regardless if you're an amateur photographer just starting out, or a large photo agency looking to better target your audience. Anything from full website redesigns to small theme tweaks & SEO reviews.

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Simplicity & effectiveness

I love exploring creative & technical solutions for your photography website, focusing on honest collaboration, clarity and getting results for your business. I value simplicity and I enjoy working with passionate photographers. Understanding the big picture and paying attention to small details are both critical, I try to practice them in my work every day.

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Thanks for stopping by!

ForegroundWeb is your go-to place to learn how to improve your photography website and branding, with new articles & resources added regularly.
Hope you'll enjoy the content and that you'll put it to good use!

I'm Alex, ex-photographer turned web-designer, working exclusively on photography websites.
Read my full story and don't hesitate to send me a message if you'd like to say "Hi".

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