SEO & AI Visibility for Photographers

The Complete "Done-for-you" SEO & AI search optimization service for photography websites

Not getting enough visitors to your photography website?

Whether you need a quick Local SEO boost or a full traffic jumpstart, you're in the right place.

This is not a simple SEO review. It's an expert AUDIT, IMPLEMENTATION, and 1:1 STRATEGY CALL, all focused on the on⁠-⁠site SEO priorities for your website.

It's time to get found by more clients, rank higher, and get more relevant inquiries - from Google and AI search tools ("AISO" for ChatGPT, Gemini, Claude, Perplexity, etc.) - without relying on ads.

I’ll show you exactly what’s holding your site back, fix the critical issues myself, and guide you on how to climb the rankings, on both Google and the new wave of AI assistants.

I don't rely on free SEO testing tools that only generate surface-level report with a few obvious mistakes and a useless "SEO score". Instead, I use professional tools (Ahrefs, Screaming Frog, Semrush), then manually dig into the data to uncover the real issues affecting your site.

Additionally, I personally review your site's source code, URL structure, admin area, and more, leaving no stone unturned.

Good SEO involves a lot of technical details you probably don’t want to deal with. I know because many photographers tell me that.

Every photographer is fighting for attention online. Those who invest in their site’s SEO are the ones who’ll see more traffic, inquiries, and bookings over time.

And yes, I strictly follow “White-hat SEO” (aka ethical SEO) - meaning everything is done by the book, with SEO tactics that respect Google's guidelines and recommendations, and with long-term results in mind.

Book your SEO project now

This SEO service is for you if...

Your site is barely showing up in Google for the keywords you care about, and you want to fix that.
SEO feels like a confusing black box, and you just want clarity & progress.
You’ve already done “some SEO,” but not getting the expected results.
You suspect technical SEO issues, but you have no idea where to look.
You’re overwhelmed by all the conflicting SEO advice online and don’t know what actually works in 2026.
You’re tired of guessing, and want a real expert to just dig in, fix things, and explain what matters.

"Followed some of your SEO advice and have seen a steady increase in traffic - many thanks!" - John Peltier

"Thanks Alex!! It's already made a big improvement to my SEO and I am nearly on page 1 for all my keywords!" - Elle Goss

Local SEO
Booster

$950

Get more inquiries from clients in your area who are actively searching for photographers like you.

This service helps local photographers (wedding, portrait, family, event, etc.) who want to show up higher in local search results & map listings. What's included:

Local market competitive analysis
An analysis of your top-ranked local competition, identifying gaps and opportunities in their content and market positioning.
Basic local keyword research & recommendations (for GBP & the website)

I'll identify 2-3 key local-based keywords and show you where to naturally incorporate them into your site.
Google Business Profile Optimization

I’ll review and improve your business profile's categories, images, services, description, and keyword usage to increase your visibility in local search/maps.
Homepage local SEO fixes

I’ll update your homepage’s structure and content to boost local relevance, this includes your heading headings, SEO title & meta description, and on-page content.
Schema markup implementation

I’ll add structured data to help both Google and AI tools better understand your business location, services, and reviews - especially valuable for local intent.
Personalized SEO Action Plan

After the fixes, you’ll get a short, personalized guide outlining next steps for ongoing local SEO wins (like reviews, backlinks, and listings).
1-on-1 Strategy Call (60 minutes)

We'll go over everything live, clarify your local SEO strategy, and I’ll answer all your questions.

Complete SEO, AI Visibility & Traffic Growth

$1,500 for WordPress sites / $1,200 for other platforms

This is my most complete SEO & AI visibility service, built for photographers who want real traffic growth without the technical overwhelm.

Tired of your website feeling like a ghost town? I handle all of the technical SEO aspects for you, and give you a clear, personalized roadmap to attract more qualified visitors through search (Google and AI tools). What's included:

Everything in the Local SEO Booster, plus:

Business positioning & messaging

I'll help you adjust your homepage intro to clearly communicate the clear benefits of working with you (not just a dry mention of your specialty). I pay special attention to E-E-A-T signals!
Competitor gap analysis

I'll dig into your top competitors’ websites to spot keyword opportunities, positioning gaps, and content angles you can use to differentiate yourself.
Organic traffic analysis

Learn about your site's most popular pages, and what keywords/phrases people are using to find them. Also learn your top inbound traffic sources and how to get more backlinks.
Keyword research and recommendations

I'll identify the main keywords relevant to your photography services, and where to naturally incorporate them into your site, across both your site and Google Business Profile.
AI Visibility analysis:
- Chatbot simulation tests: I’ll test realistic prompts (with and without your brand name) in multiple AI tools to see how you show up, which competitors are recommended instead of you, and if the AI is hallucinating incorrect details about your business.
- Entity & NAP audit: I’ll check that AI models can clearly understand who you are, where you’re based, and what you shoot by auditing your on-site copy plus your Name / Address / Phone consistency across your website, Google Business Profile, and key directories.
- Content "fact-checking": I’ll review your About, services, and FAQ content (plus AI-specific schema / structured data) to make sure important facts about your brand, locations, and specialties are easy for AI systems to read and reuse in their answers.
Full "done-for-you" on-site SEO work:
- Installing and thoroughly configuring your SEO plugin (Yoast, RankMath, SEOPress - for WP sites only) or optimizing SEO settings for non-WP platforms.
- Optimizing SEO titles and meta descriptions for all pages and for your top 5 blog posts. Plus recommendations on how to write your SEO tags in the future.
- Optimizing Heading tags throughout your main pages (proper tag use, heading hierarchy, use of keywords, etc.)
- Auditing content for keyword opportunities, finding copywriting mistakes, pruning useless posts, combining pages, deleting & redirecting pages, etc.
- Identifying and removing any black-hat SEO practices (like meta keywords or shady tactics. You've got to stay clean if you want to have a long-term relationship with Google).
- Thoroughly checking and fixing any technical SEO issues affecting indexing and rankings (robots.txt, meta robots tag, page permalinks, SSL, canonical domain redirect).
- Writing custom ALT text for homepage images and reviewing overall image SEO.
- Identifying and fixing broken links, improving internal linking structure, and cleaning up navigation flow.
- Adding schema markup for your business, services, and reviews to enhance visibility with rich search results.
- Google Analytics setup (with filtering out "spam referral" sources, setting up internal site search tracking).
- Google Search Console setup (domain property config, XML sitemap submission, identifying and suggesting fixes for mobile usability, crawl errors & indexation issues).
Personalized SEO Action Plan

After the audit & fixes, you’ll get a detailed document with easy SEO wins and a roadmap for long-term improvements.
Traffic growth consulting call (60 min)

We’ll go over your site, SEO strategy, and traffic goals in a live Zoom session. Ask anything: SEO, blogging, GA, GSC, or website conversions.
See how it works 👇.

🔀 Want a website visual refresh too?

Bundle the SEO service with a full website makeover (covering site design, speed, UX, conversions, and more).

Get both at a reduced price: $1,500 + $2,000 = ~~$3,500~~ $2,800

🤔 Not sure which SEO package is right for you?

Let’s talk. I’ll help you pick the best SEO plan for your needs.

👆 Not ready for the full SEO project?

This is my main traffic-boosting service, for all photographers that don't also need a new website. But if it's outside your budget, you have options:

Quick Wins SEO project: We can schedule a focused 48-hour sprint to fix just 3–5 high-impact on-site SEO problems.

Website Audit & Strategy Call: Get a deep review of your site & strategic direction. 100% of the fee can be credited toward a future project.

Website Support Plan: Subscribe to one of my ongoing care plans - and I’ll do incremental high-priority SEO fixes while keeping your site healthy.

Consulting Call: Book a 1-on-1 session to get clarity on where to focus first.

What's not included:

Advanced, large-scale keyword research for blogging and content marketing isn’t included. But I’ll give you a clear starting point with high-impact keywords and recommendations.
I don’t handle active link-building, PR or marketing outreach for you, but I can point you toward ethical strategies and recommend quality learning resources or professionals if you want to explore it yourself.
This is a one-time service that doesn’t include ongoing monthly SEO updates, blogging, or content creation. For that, you can book consulting calls or enroll in a support plan. And I can get you in touch with skilled copywriters (working specifically with photographers).
I don’t use shady SEO tactics or tricks. No keyword stuffing, no link schemes, just clean, ethical SEO that builds real trust with search engines over time.

Also not included: "100% guarantees"

SEO is a long-term ~~game~~ work and doesn't come with guarantees, so I won't offer them and make false promises.

In fact, Google's guidelines on search marketing particularly state: "No one can guarantee a #1 ranking on Google. Beware of SEOs that claim to guarantee rankings." So if you want that kind of SEO service, check your spam folder.

Search engine rankings are unstable and can't be controlled. They can only be slowly influenced using the core principles that Google values: quality, user‑experience, trust, accessibility.

So I won't give guarantees, but I'll make an honest commitment instead: I will just do my best to improve your site's SEO, cleanly and thoroughly, while also teaching you where & how to do your SEO work as well.

Does SEO still matter?

Yes, and it’s still one of the best ways to get long-term traffic without paying for ads. The majority of photo buyers turn to Google when looking for photographers, more than any other source. And when they get there?

If your website isn't showing up, you're invisible to a huge chunk of your potential clients. But SEO isn’t just about keywords anymore. Search engines now look at everything, your content quality, page speed, user experience, and site structure. That’s why my SEO service covers it all, from technical fixes to strategic positioning.

What AI visibility means for photographers

Many of your clients are already using AI to plan their events and shoots. If a client asks ChatGPT for a vendor list and you aren't there, you didn't just lose a click, you lost the referral. I ensure your business data is structured so "robots" trust you enough to recommend you:

Being one of the photographers AI tools name when couples ask for vendors in your city, niche, or style
Having your site cited and linked in AI-generated answers (not just buried as one of many Google results)
Making sure AI describes your brand correctly – location, style, pricing tier, and specialties – instead of pulling old or random info
Protecting your visibility as AI Overviews and chat-style results take more space at the top of Google

Do I know anything about SEO?

I’ve written dozens of in-depth SEO articles specifically for photographers:

I’ve also taught SEO to hundreds of photographers through consulting, courses, and webinars.

"I've been Google AdWords (now Google Ads) certified since 2007 and have taught SEO courses since 2011 and your advice is 100% spot on. Really good work and advice! You are a great example to follow." - Cory Jaccino

How it works:

1. You answer a few questions: You start by filling out this form so that I can better understand your business, audience, and current SEO efforts. This also helps me confirm that we're a good fit before we get started.

2. We book a discovery call: Once I review the info and confirm the project, we schedule a call further clarity your SEO needs and to align our schedules.

3. I do my work: I find & implement all the SEO fixes I can! You might also get a few small tasks along the way, where needed, and a personalized action plan (for your future SEO efforts).

4. We do a 90-minute consulting call: I'll walk you through all the SEO changes, and your next steps (both immediate, and for long-term traffic growth). Exhaustive SEO Q&A session here as well, for extra clarity. We can also review site structure, layout, design, or content strategy, since all of those UX elements affect SEO, too.

Why work with me to improve your photography website:

1. Industry experience:
I started out as a freelance photographers myself after college, enough to get a taste of the struggles. Having a background in computer science, I pivoted to building website for photographers, and I've been doing that exclusively since 2007, so I know the industry nuances. Read my full story.

2. Customer service: I'm fast and meticulous, I respond to all your questions, as best as I can, quickly and thoroughly. And I always try to be as polite & kind as possible, I value that.

3. Clarity is my middle name: I love seeing the bigger picture in any business struggle, and I always want to leave you with a great understand of the problem and solutions, with actionable clear next steps.

"Thanks so much, Alex! Your notes are fabulous, truly. I so appreciate all the pointers - I am ready to use my office time to level-up my SEO. I have jumped several pages in searches already. You were a tremendous help." - Larissa Lord

"Thank you again for all the work and input. I feel great about the changes and it gives me peace of mind knowing that website is properly optimized so that I can be found online. I know I have a lot of work to be done ahead, but you have given me all the tools and most importantly the blueprint so that I know what to do next." - Kliton Ceku

"Wow, you have certainly gone through the site deeply! Looks like you have put the train on the tracks, I don't think it was even in the station before :-) I am very impressed, you have done an outstanding job." - Steve Bagness