The website-related tools you need to improve & automate your online presence.
Apps, online services, plugins, extensions etc.
AI is transforming photography websites—but not always for the better. Here's what's actually useful, what's overhyped, and how to stay focused on real strategy over shiny tech.
Read articleKeyword research doesn’t have to be overwhelming. Learn how photographers can find real keyword ideas fast using Google search tricks and AI help.
Read articleChoose between all the top website platforms for photographers to find the right one for your photo business needs. And learn what NOT to use and why.
Read articleCollection of recommended WordPress plugins (that I'm often using when building photography websites). Almost all plugins below have excellent reviews & a rating of at least 4 out of 5 stars, and have been thoroughly revised and tested.
Read articleFrom the buyer’s perspective, shopping for wall art is like shopping for clothes: they need to “try them on” before taking a purchase decision. Here are some tools you can use to showcase your fine art prints in rooms.
Read articleReally enjoyed this particular interview I did on the F-Stop Collaborate and Listen Podcast, hosted by Matt Payne. You can also listen to the interview in your favorite podcast player: Listen on Apple Podcasts Listen on Google Podcasts Listen on
Read articleThe definitive guide on optimizing your images to increase the speed of your photography website: how to size & compress your images, what file types and tools to use, how to test your site's speed (plus examples & FAQs). Start your engines!
Read articleAll you need to know about migrating your photography site to a new TLD: benefits, problems, examples and a Q&A section.
Read articleBroken links are frustrating for website visitors and sabotaging your search rankings. Use these free tools to find and fix them.
Read articleAn SEO-focused interview I did for the Hair of the Dog Podcast. Learn about SEO, content marketing, behavior flows, performance bottlenecks and website platforms.
Read articleLearn how to use Google Analytics to track what people on your site are searching for (whether that's images or blog posts), and how to take advantage of this site search data.
Read articleAnswering your SEO-related questions about writing unique titles & meta-descriptions for your pages, menu items, blog snippets, image rankings & more.
Read articleLearn what "auto-fulfillment" is, why it matters, and how you can now build a completely automated print-selling website on WordPress using the NextGen Pro plugin.
Read articleIs your website ranking for completely unrelated keywords because of a rogue post? Should you delete it or try to update it to promote your more important pages or services?
Read articleA step-by-step process for changing your site's URL while maintaining search engine rankings and avoiding indexing problems. Especially important when rebranding your business or when switching to a shorter domain name.
Read articleWebsite teardown I recently recorded for UK wedding photographer Linus Moran. A must-see for service-based photographers struggling with content.
Read articleAnswering your questions about Google Search Console, font sizes, structured data, ALT tags and geo-tagging for SEO.
Read articleGutenberg is taking WordPress users by storm. Let's explore what it is, how it compares to other page builders, and whether you should be using it.
Read articleThe whole WordPress ecosystem has matured a lot in recent years, and with it came better-and-better plugins that sit on top of WordPress' default editor. Page-builder plugins are a fantastic way to create advanced page designs on your WordPress website.
Read articleWordPress themes have come a long way in recent years. Premium WP themes are now incredibly flexible and powerful, they're mobile-friendly and SEO-friendly, and they often include a slew of powerful plugins that extend their functionality even further. Here are my recommendations.
Read articleEven if you have a developer building the WP site for you, you should learn how WordPress works and how to manage the site content in the future. This is a curated list of good introductory (and free!) WordPress resources for beginners.
Read articleIf you've decided to choose WordPress for your photography website, the hosting provider is critical to the well-being of your site, and to your SEO and marketing efforts. Put your photography website on a quality WP hosting service from the beginning, it's the foundation that everything else sits upon.
Read articleI was recently invited for a live Facebook event (hosted by Julie Christie from Togs in Business) where I shared some insights into what photographers like you should be thinking about when it comes to photography website user experience.
Read articleGreat copywriting has become an important piece in any online business these days, and can considerably improve conversion rates, you shouldn't neglect it. These are 10 tips to help you improve your writing, plus a list of professional copywriters for photographers.
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