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Search engine optimization for photography websites.
Google is becoming more human. Make it your friend.

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In-depth guide: How to create & improve your Google My Business listing to attract new clients

Make your photography business more easily discoverable on Google Search and Maps by creating a free Google My Business listing and getting reviews.

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In-depth guide: Image SEO essentials: How to optimize for Google Image search to drive more traffic to your photography website

Image SEO guidelines for ranking in Google Image search, along with explanations of why you'd want to rank in Google Image search, how it different from regular SEO, how to track your image SEO results and what the future brings.

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Google Chrome to show security warnings on your site if you don’t have a SSL certificate

Google is really making a push towards HTTPS recently, and this is just the next step. You should really take some time to get an SSL certificate and move your site to HTTPS.

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Single-page websites: when are they a good idea for your photography business?

If you just want an "online business" card (a bio, a short portfolio, some info about your services, and your contact info), then a single-page website might be a great fit for you. But you have to learn their pros and cons first.

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Q&A #10: Portfolio tools SEO, domain name tips, blog vs portfolio pages, WP plugin performance

Answering your questions about SEO-shortcomings of portfolio tools, tips for choosing your domain name, differences between blog & portfolio pages, and how WordPress plugins don't slow down your site.

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Q&A #9: how to get stated, slideshows & galleries, child themes, photography website services

Answering your questions about getting started with your first photography website, WP child themes, slideshows, etc. Plus: a chat about comparing photo website services.

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Keeping your online portfolio fresh

Stop your photography portfolio from collecting dust by regularly adding new projects, rotating some of your past galleries and scheduling portfolio clean-ups.

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Q&A #8: domain names, images sizes, SEO and keyword research tools

Answering your questions about changing domain names, on-page SEO for blog posts, image sizes and keyword suggestion tools.

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A quick overview of integrating a blog into your photography website

Your options for integrating a blog into your existing site and combining different platforms into a hybrid photo website.

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In-depth guide: Having separate photography websites or merging them?

Understanding the compromises you have to make when promoting multiple photography specialties on the same website. Sometimes, the benefits outweigh the problems.

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Q&A #5: On-site vs off-site SEO, PhotoShelter vs WP, finding sites in your niche

In April's Q&A we cover on-site vs off-site SEO, PhotoShelter vs WordPress, and how to find other websites in your niche.

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In-depth guide: How to define your target audience & elevator pitch (and use them on your site)

What do you do? What makes you unique as a photographer? Having a clear USP can help you build an effective photo website.

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Q&A #3: Grids of images, hosting location, custom fonts in WP

Design & usability concerns for grids of images, thoughts on hosting server location, and recommendations for custom fonts.

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The new ForegroundWeb monthly Q&A – answering your questions about photography websites, business, SEO & more…

Having gotten a lot of great questions from photographers over the years, I'm sharing my answers to some of the best ones.

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The importance of blogging (and doing it for the right reasons)

Blogs are a great way to show your personality, to create a more personal connection with your audience. But don't just keep an "online journal" or blog only for SEO reasons.

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In-depth guide: 10 important mindset shifts to finally take your website & business to the next level

Sometimes, photographers ignore or misinterpret web-design best practices because of looking at it from the wrong perspective. A shift in mindset might be the exact thing you need right now. My aim instead is to give you CLARITY.

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What to do if your website is not mobile-friendly?

Google is protecting users from having a bad browsing experience on your site! Learn to use the definitely mobile-friendly test, how to make your site responsive, and steps you need to take beyond that.

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Watch 4 in-depth video reviews (screencasts) of photography websites

These free screencasts include tens of tips that you can use on your own website. Or if you don't have those particular website issues, you can at least understand some key concepts in web design, usability, SEO etc.

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Fullscreen homepages – the compromise between visual impact & SEO

Adding text to the homepage helps SEO, but what if you're using a fullscreen homepage (slideshow)? They have great impact visually, but what about improving SEO?

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A simpler approach to writing your SEO titles and meta-descriptions

Write your SEO titles and meta-descriptions as if you were describing the website to an acquaintance over dinner (using natural language).

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