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Photography website design inspiration.
Ideas and examples for building great photo websites. For more photography & business inspiration, also check out the “Interviews” category to learn from other professional photographers with successful businesses.

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Photographer interview: Richie Gubler

"I am impressed with the impact Tech companies have on the photography industry. The world keeps spinning, there are new ways to advertise and make your business stand out."

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Photographer interview: Claire Thomas

"Over the past few years my main photography specialty has been photojournalism, with a focus on conflict and humanitarian crises in the Middle East."

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Gallery or portfolio page descriptions: what to write about, and why they’re useful to visitors and Google

Each gallery on your photography website should ideally have a description at the top, above the thumbnails, explaining what the images are all about.

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In-depth guide: The photographer’s guide to email signatures

You've worked hard to create an awesome website to showcase your images, and you want as many visitors as possible. You might be overlooking one of the simplest promotion tools you have: the email signature. Here's what to include or not, best practices, resources & examples.

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Images matter most – a manifesto for serious photographers: focus on quality and stop looking for shortcuts

Let's get this straight: CONTENT IS KING. Your photo website is just a magnifier of the quality of your images.

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[▶️] Review of a beautiful headshot & business photography website

Photography website teardown for Kate Dyer's Urban Safari website. A great example of a beautiful design that combines two different specialties (personal branding and business photography). Watch to see a page-by-page review of the site's layout and design details.

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WordPress themes for photographers: how to find and buy the best WP themes for your photography website

WordPress themes have come a long way in recent years. Premium WP themes are now incredibly flexible and powerful, they're mobile-friendly and SEO-friendly, and they often include a slew of powerful plugins that extend their functionality even further. Here are my recommendations.

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Custom website case-study: unique WordPress design for award-winning photographer Chris Dei

See what website design you can achieve if you use the right WP theme and if you let yourself be creative along the way. When the type of photography you shoot demands something special, it's OK to step outside of the norm and creating something unique to showcase it online.

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Website makeover case study: using the power of CSS to improve an existing PhotoShelter site

You can bring new life into your existing photography website by adding custom CSS code and doing minor template tweaks. An improved online presence will grow your business as a result.

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Using call-to-action buttons to guide people through your photography website

One of the most under-utilized ways of improving your photography website, call-to-action buttons can encourage visitors to perform the actions you want them to take on your site (whether that's contacting you, booking a photo shoot, viewing your portfolio, etc.)

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Keeping your online portfolio fresh

Stop your photography portfolio from collecting dust by regularly adding new projects, rotating some of your past galleries and scheduling portfolio clean-ups.

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12 ways to make your photography website more trustworthy

Follow these user-experience guidelines to differentiate your photography website, attract more clients, and show that you truly care about your work.

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The 4 types of thumbnail grids: what’s the best way to display thumbs on your photography website?

A comparison of the most common ways to display photo thumbnails (along with examples and recommended plugins).

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In-depth guide: 60+ photography website mistakes – the complete guide to finding and fixing your website problems

With straight-forward ideas and many examples & resources, this guide will get your site on the right track. Fix as many mistakes as possible to achieve photo website mastery! All ideas are short and come with their own resources and solutions to help you eliminate any website problems.

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In-depth guide: The process of selecting images for a strong & coherent portfolio

Properly choosing your portfolio images is important, but also very difficult. This article includes guidelines for building a better (online & offline) photography portfolio, and a curated selection of resources to learn more.

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In-depth guide: Having separate photography websites or merging them?

Understanding the compromises you have to make when promoting multiple photography specialties on the same website. It's a game of compromises, and sometimes, the benefits outweigh the problems.

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The importance of blogging (and doing it for the right reasons)

Blogs are a great way to show your personality, to create a more personal connection with your audience. But don't just keep an "online journal" or blog only for SEO reasons.

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