I had the pleasure of recently appearing on the popular B&H Photography Podcast, alongside photographer extraordinaire Ben von Wong.
Episode Timeline:
3:55: What role do stand-alone photography websites play in a world of viral social media sites?
12:16: Alex’s pet peeves in photography websites. Two general categories: poor content and poor user experience.
20:55: Bounce rates, Google Analytics reports, and how to determine the success of your website.
26:17: What are the most important considerations for good SEO and how have best practices for SEO changed over time?
31:59: Alex’s recommendations for image size and compression for fast performance and readability on a wide range of devices—from mobile to retina screens.
35:55: Episode break
36:56: The varied roles that Ben Von Wong’s websites and web presence play in communicating his environmental message.
41:40: How Von Wong’s various microsites and social media presence help with virality in marketing his work.
47:25: Von Wong’s position as an environmentalist in a world full of advertising and boosted content—ethics and principals come first.
52:30: How the evolution of AI and integration with ChatGPT is about to change the future of the visual world.
1:02:33: Von Wong’s recommendations for what to look for when seeking to work with a web designer.
You can also listen to the interview in your favorite podcast player: