Start thinking like a business owner and let go of the "build it and they will come" mentality. You need to work hard on all aspects of your photography business to differentiate yourself.
Read articleAnswering your questions about SEO-shortcomings of portfolio tools, tips for choosing your domain name, differences between blog & portfolio pages.
Read articleAfter you've clarified your site for first-time visitors, make sure that repeat visitors have good reasons to come back to the site. And when they do, that they can find what they're looking for very quickly.
Read articleYou can bring new life into your existing photography website by adding custom CSS code and doing minor template tweaks. An improved online presence will grow your business as a result.
Read articleMost of your website visitors are there for the first time. They're probably a bit confused and they need your guidance. Optimize your website to turn them into repeat visitors (and eventually into clients).
Read articleThis is a curated collection of interesting articles I've seen online in the past few months, covering SEO, WordPress & more. Time to start reading!
Read articleAnswering your questions about getting started with your first photography website, WP child themes, slideshows, etc. Plus: a chat about comparing photo website services.
Read articleOne of the most under-utilized ways of improving your photography website, call-to-action buttons can encourage visitors to perform the actions you want them to take on your site (whether that's contacting you, booking a photo shoot, viewing your portfolio, etc.)
Read articleAgency Access is my go-to recommendation for photographers needing advanced marketing services or portfolio building and editing. They have experienced consultants and marketing pros that can help you build your portfolio and grow your photography career.
Read articleStop your photography portfolio from collecting dust by regularly adding new projects, rotating some of your past galleries and scheduling portfolio clean-ups.
Read articleFollow these user-experience guidelines to differentiate your photography website, attract more clients, and show that you truly care about your work.
Read articleAnswering your questions about changing domain names, on-page SEO for blog posts, image sizes and keyword suggestion tools.
Read articleThe relaunch of foregroundweb.com comes with many design improvements and, most importantly, with many more web-design articles and resources.
Read articleA comparison of the most common ways to display photo thumbnails (along with examples and recommended plugins).
Read articleThis Q&A covers structuring and building a new site, recommended image sizes, newsletter automation and optin plugins.
Read articleWith straight-forward ideas and many examples & resources, this guide will get your site on the right track. Fix as many mistakes as possible to achieve photo website mastery! All ideas are short and come with their own resources and solutions to help you eliminate any website problems.
Read articleEssential guidelines for doing a proper backup of your photo website, with instructions for WP, Squarespace & more.
Read articleThis Q&A covers WordPress themes, tips & integrations with PhotoShelter, SEO thoughts and a curated list of copywriters.
Read articleYour options for integrating a blog into your existing site and combining different platforms into a hybrid photo website.
Read articleProperly choosing your portfolio images is important, but also very difficult. This article includes guidelines for building a better (online & offline) photography portfolio, and a curated selection of resources to learn more.
Read articleA round-up of answers given by photographers (looking to build a website) when asked what they're worried about.
Read articleUnderstanding the compromises you have to make when promoting multiple photography specialties on the same website. It's a game of compromises, and sometimes, the benefits outweigh the problems.
Read articleOrganizing your content is a highly important process and should come before any design and technical considerations, before SEO. Don't let your site theme/template dictate how you structure your website. You need to decide that first, and then customize the site to meet your needs.
Read articleIn April's Q&A we cover on-site vs off-site SEO, PhotoShelter vs WordPress, and how to find other websites in your niche.
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