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WP Engine hosting – excellent speed & reliability for your WordPress site

The importance of a quality hosting providers, and all the reasons why Pro photographers should use WP Engine.

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In-depth guide: How to resize, export & compress images for optimal website performance

Actionable advice for optimizing your images to increase the speed of your photography website, explaining all the important aspects of image optimization (for performance): image dimensions, file types and compression levels. Start your engines!

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Ten questions to ask potential web designers before you hire them

So if you've decided to work with a web-designer on your photography website, here are some great questions you can ask him/her to really kickstart a great work relationship.

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The new ForegroundWeb monthly Q&A – answering your questions about photography websites, business, SEO & more…

Having gotten a lot of great questions from photographers over the years, I'm sharing my answers to some of the best ones.

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Why PhotoShelter responsive portfolios are an excellent DIY website solution for photographers

A special 20% discount to all PhotoShelter plans. You get beautiful ready-made templates (which are mobile-friendly too!) that you can customize to make them your own. You also get impressive image management & selling capabilities.

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The importance of blogging (and doing it for the right reasons)

Blogs are a great way to show your personality, to create a more personal connection with your audience. But don't just keep an "online journal" or blog only for SEO reasons.

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What to include on your About page if you’re new to photography?

There are always small things that anyone can include, even if just starting out. You don't have to include all of them, just see which ones resonate with you the most. I'll try to provide examples along the way.

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In-depth guide: 10 important mindset shifts to finally take your website & business to the next level

Sometimes, photographers ignore or misinterpret web-design best practices because of looking at it from the wrong perspective. A shift in mindset might be the exact thing you need right now. My aim instead is to give you CLARITY.

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Why and how to use excerpts on your blog index page

A common mistake I see photographers doing on their site is: not using excerpts on the blog index page. Let's explore ways to solve the issue and improve the blog page layout and user experience.

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What to do if your website is not mobile-friendly?

Google is protecting users from having a bad browsing experience on your site! Learn to use the definitely mobile-friendly test, how to make your site responsive, and steps you need to take beyond that.

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Big improvements coming soon to ForegroundWeb

Really excited to share with you a sneak-peek into the future of ForegroundWeb. I want to make it the best place online to learn about improving your photography website (and other related aspects of your photo business).

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Watch 4 in-depth video reviews (screencasts) of photography websites

These free screencasts include tens of tips that you can use on your own website. Or if you don't have those particular website issues, you can at least understand some key concepts in web design, usability, SEO etc.

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Fullscreen homepages – the compromise between visual impact & SEO

Adding text to the homepage helps SEO, but what if you're using a fullscreen homepage (slideshow)? They have great impact visually, but what about improving SEO?

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In-depth guide: Navigation menu best‑practices for photography websites

Sadly just an afterthought for some photographers, the navigation menu is critical for the effectiveness of a photo website. Even though it takes up just a few pixels, it can truly make or break the site. These are all-important recommendations for building a clear & effective navigation menu, with examples along the way.

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A simpler approach to writing your SEO titles and meta-descriptions

Write your SEO titles and meta-descriptions as if you were describing the website to an acquaintance over dinner (using natural language).

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The photographer’s mini-guide to backlinks: how to create, gain & track links back to your site

You might already know that creating quality content (image galleries, blog posts, products) is what Google values more and more, along with the experience that users have on your site. But having links points back to your site from respectable places is highly important.

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5 wrong things to ask your web-designer (when building your photo website)

I've worked on over 200 photography websites so far, so I've heard all the possible web-design requests from photographers. Let's explore some wrong things photographers focus on when building their website.

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